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Rates & Conditions
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Prices do not include production. All advertisements must be received Camera-Ready and sized accordingly. (200 dpi or greater)
Any Item requiring creation, scanning, changes, translations, sizing or additions are subject to a minimum charge of $45.00 per hour production/translation fee (minimum 1 hour fee) in addition to the cost of the ad space.
All political ads must be labeled as such and pre-paid.
4-Color is available for an additional cost
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Weekly Deadlines
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Ads must be received no later than Noon on Monday for the following Wednesday's issue (which is distributed on Wednesday and Thursday but issue is dated Friday. La Prensa prints on Tuesday).
Ads submitted after the deadline will be inserted at the Editor's discretion or my be force-added at an additional charge of $35.00
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Special Monthly Edition for Lazo Cultural of Grand Rapids, Michigan
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La Prensa publishes a special monthly supplement issue, in addition to its weekly, as part of the Spanish weekly Lazo Cultural, with 10,000 copies being printed and distributed in Southwest and Central Michigan, during the first Friday of each month.
Please call (313) 729-4435 or (419) 870-6565 for additional advertising rates and long-term discounts for this supplement.
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Standard Advertising Rates*
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Additional Artwork Charges
Artwork alteration and manipulation will be subject to charge of $45/hour as needed based on the quality of the files received.
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Ad Dimensions
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Full Page
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10.25" x 15.25"
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1/8 Page
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5" x 4"
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1/2 Page
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10.25" x 7.5"
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Business Card
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3.25" x 2"
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1/4 Page
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5" x 7.5"
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Column Dimensions
La Prensa has a 6 column format. Column dimensions are:
1 col = 1.5
2 col = 3.25
3 col = 5
4 col = 6.75
5 col = 8.5
6 col = 10.25
File Construction Tips
Place or create all elements at 100% finished size
Minimum resolution of 300 dpi
Include all images, logos and artwork with your file
Convert fonts to outlines or curves
Desktop File Format
PDF - for completed artwork only. Be sure to embed fonts or convert to paths. Corrections
and adjustments can not be made to PDF files.
TIFF
JPG
PNG
Sample Artwork
One sample of each advertisement should accompany your order. We are not responsible for color shifts due to differences between the files and the provided samples.
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Web Ad Dimensions (jpg format)
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Side Bar
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120 x 240 pixels (width x height) at 72 dpi |
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Column Ads
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200 x 130 pixels (width x height) at 72 dpi |
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(heights can vary slightly, but the width must be the correct size) |
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Culturas Publication, Inc. d.b.a. La Prensa Newspaper
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© Copyrighted by Culturas Publication, Inc. 2020
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