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What
is LaPrensa? |
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La Prensa
is an innovative weekly newspaper serving the Latino/Hispanic
communities in Ohio, Michigan, Indianapolis, and St. Louis. We have
more than 75,000 weekly readers (includes Lazo Cultural Supplement
and the weekly Internet visiting readers), a number that grows every
day. It is the oldest Midwest regional Latino newspaper. |
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La
Prensa strives to be second to none. |
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We give our
readers objective coverage of hard news from their community about
education, people, politics and events. We adhere to the ethics of the
Society of Professional Journalists. We offer in-depth articles on
literature, art, culture, poetry, dance, travel and Latino Music. La
Prensa is nationally known for its Tejano music coverage and sponsorship.
Tejano music is a combination of Texan and Spanish music with strong
influences from polka, country, rock and jazz and is popular throughout
the region.
La Prensa is active in the community. La Prensa not only acts as a
watchdog, but sponsors cultural and musical events such as Latino
Scholarship Day with the Muds Hens and has sponsored past events such as
the Midwest Tejano Music Awards and festivals.
Academic
scholarships:
Each year La Prensa awards a deserving LASSO senior member at St. Francis
de Sales High School the sum of $500 for university/college attendance. |
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La
Prensa serves as a clearinghouse for minority contractors. Contractors
from across Ohio, Michigan, Indiana, Illinois, and Missouri read La Prensa
weekly to enhance their business.
La Prensa offers a unique opportunity for advertisers to reach one of the
fastest growing minority populations—Latinos.
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Where
does one find La Prensa? |
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La Prensa is
distributed to Latino dining and entertainment establishments, retail and
specialty stores, hotels, museums, libraries, universities, and other
educational facilities. La Prensa is also available by subscription. La
Prensa yearly subscription costs $100.00.
Distribution
points are monitored to insure that no distribution copies are wasted. La
Prensa experiences a 95% pick up rate. Adjustment of distribution insures
the high visibility of our publication. Returned copies are redistributed
at Hispanic/Latino social events, malls, and universities as free reading
material.
Call
(419) 870-6565 or 313-729-4435 for more information. |
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